Tag Archive for Mazda

Mazda MX-5 Miata Named Best Sports Car from Consumer Reports

Consumer Reports - Best Sports Car - 2016 Mazda MX-5 MiataConsumer Reports named the best cars on the market in America across ten popular categories. What does it take to be named the best by Consumer Reports? Consumer Reports puts each vehicle through extensive tests, as well as shines for reliability, safety, and owner satisfaction.

What it Takes to Be Tops:

  • Performance – each model must rank at or near the top of its class in Consumer Reports road-test scores to qualify.
  • Safety – top picks must perform effectively in a rollover and crash tests that the government conducts, or the IIHS.
  • Owner Satisfaction – Consumer Reports surveyed their subscribers about their happiness level regarding the vehicles in their garages. One question they ask is if they would buy the car again.
  • Reliability – in order to be named the Best in one of the categories, models must have an average or better predicted reliability rating based on problems reported.

The Mazda MX-5 Miata received an overall score of 79. Mazda really packs in the fun into the two-seater sports car. The MX-5 Miata combines lithe, precise handling with a crisp manual stick shift and zoomy engine that creates the ultimate driving experience.

Stop in Steet Ponte Mazda today and experience the 2016 Mazda MX-5 Miata for yourself!

Safe Mazda Customization Tips

Your Mazda is awesome, but have you ever wanted to customize it? There are tons of things you can do to your car, and safely! Here are some Mazda customization tips that will enhance your car’s performance.

Mazda CustomizationInstall a Performance Cold Air Intake

A cold air intake can increase your vehicle’s horsepower significantly. Since cold air is denser than warm air, there’s more oxygen per volume of air. Introducing cold air maximizes efficiency and performance.

Install a Cat-Back Exhaust

This changes the exhaust and usually includes a rear pipe, a resonator, and a muffler but can have more pipes, too. This allows more airflow than a stock exhaust, and this allows the engine to breathe more freely, which is healthier on the engine and increases horsepower and fuel efficiency.

Use a Mazda Bonnet Protector

A bonnet protector protects the paint on the front of your car from chips caused by rocks and other falling debris. If you do want one of these, be prepared for regular maintenance.

Tint Your Windows

This is pretty common, but it’s great for keeping the inside of your car cool, which lessens the load of the air conditioning system. Just be mindful of the regulations of your state on how much windows can be tinted.

Mazda RX Vision Concept Wins “Most Beautiful Concept” Title

The Mazda RX Vision concept made its debut in the second half of 2015 at the Tokyo Motor Show and was met with incredible success. Enthusiasts and insiders alike scrambled to get a look at the revival of the Mazda RX nameplate, and Mazda has since brought the concept to various other events to show off the RX Vision’s sleek good looks and elegant but powerful performance. One such event was the recent 31st Festival Automobile International, at which the RX Vision concept won the “Most Beautiful Concept” award.RX Vision concept - Mazda

Mazda has a history steeped in sporty, light, fun-to-drive little cars, and the RX Vision is a continuation of a long and rich pedigree of sleek, aerodynamic coupes with a front-engine, rear-wheel-drive powertrain. Other cars in the running for the award at the 31st Festival Automobile International includes the likes of the Porsche Mission E, Bentley EXP 10 Speed 6, and the Peugeot Fractal, but it was the RX Vision concept’s elegant tweaks to Mazda’s KODO – Soul of Motion design philosophy that won over the judging panel.

This isn’t the first award that the RX Vision concept has taken home. Mazda’s global design division acquired three more awards last year at the Automotive Brand Contest 2015, one of which was the most reputable award at the ceremony, the Team of the Year title. The Mazda RX Vision was on display in Paris until January 31st following the show.

How to Spread holiday Cheer in Your Neighborhood

Holiday Cheer in Your NeighborhoodThis time of year is undeniably the most joyous, but for some people, their joy may be dampened for one reason or another. If you know of people who are feeling more downhearted this Christmas season, here are a few simple ways to spread holiday cheer in your neighborhood.

  • Order a pizza. Sometimes, a little bit of food is all it takes to make someone’s day brighter. Send an unannounced pizza delivery to a friend. There is no other comfort food quite like a hot pizza.
  • Buy the gas. The next time you stop to fill up your car, offer to buy someone else’s gas. Perhaps you see a mom with a minivan full of kids or an older gentleman who is struggling to get in and out of his car. Just imagine how great you would feel if someone paid for your gas.
  • Give a gift card. Head to your local grocery store and purchase a few gift cards for the store in whatever amount works for you. Then, walk around and look for people who seem like they could use a smile. Hand them the gift card, wish them a Merry Christmas, and walk away.
  • 12 Days of Christmas. Pick out a neighbor who lives nearby who could use a little cheer this holiday season. Then, as a family, come up with 12 gifts you could share with them—cookies, cards, decorations, dinner, etc. Each of the 12 nights leading up to Christmas, sneak over to their house, leave the gift on the porch, ring the doorbell, and hide. On the last night, you can announce your presence, if you want, or just leave all the gifts as a mystery.

What is your favorite way to spread Christmas cheer?

2016 MX-5 Launch Edition Raises $50,000 for St. Jude’s

With the donation of one of the exclusive 2016 MX-5 Launch Edition models, Mazda helped raise $50,000 for St. Jude Children’s Research Hospital. The very special edition MX-5 was auctioned as part of the hospital’s Hope in the Hamptons fundraising event.

2016 Mazda MX-5 “We set aside one of the MX-5 Launch Editions for a special occasion such as this and when the opportunity arose to be part of the St. Jude Hope in the Hamptons event, we felt this was the perfect way to support a great charity partner,” said Russell Wager, vice president of marketing for Mazda North American Operations.

St. Jude Children’s Research Hospital does amazing things to help kids who are faced with horrible illness and we are honored to help raise money for their cause any chance we get.”

The special edition MX-5 is painted in Soul Red and matched with a Sport Tan leather interior. The model is based on the MX-5 Grand Touring and features special badging as well as a Bose® Mini SoundLink® portable stereo system and gifts from the Mazda Heritage Collection apparel line.

The donation was made possible by the Mazda Drive for Good® program, which began just two years ago and has already given more than $7.6 million and pledged over 120,000 hours of volunteer service.

Mazda MX-5 Wins the Red Dot Award

Mazda MX-5 wins the Red Dot AwardIn a world full of increasingly creative design, our own Mazda MX-5 wins the Red Dot Award of 2015 in Product Design, an award given to innovatively designed products across a wide variety of industries.

The Red Dot is the prize of the Product Design competition, the gala for which was held this year in Essen, Germany on June 29. The Red Dot Product design competition has existed since 1954, and it is highly prestigious to win a Red Dot, as this award is basically an internationally recognized quality stamp.

The Mazda MX-5 series is a favorite sports car, with its front-engine rear-wheel design giving it an attractive, athletic look and powerful engine at an affordable price point. The director of Mazda design, Kevin Rice, says that the MX-5 has always been about “creating smiles,” which he says contributed to the car’s Red Dot win.

The MX-5 is the fifth Mazda to win a Red Dot Award.

Kelley Blue Book Awards Mazda as Best Car Styling Brand

Mazda was recently awarded as Kelley Blue Book’s Best Car Styling Brand as part of their 2015 Brand Image Awards. The awards are based on customers’ perceptions of automotive brands in various categories. All of the data collected for the awards comes from Kelley Blue Book Market Intelligence’s Brand Watch study which draws information from new vehicle shoppers through KBB.com.

2016 Mazda CX-5 - Best Car Styling BrandWinning the Best Car Styling award is a wonderful honor and really proves Mazda’s Soul of Motion design language is resonating with consumers. The inspiration behind Mazda’s designs come from animals in the wild. The raw power, along with cleverness and maneuverability of wild animals is applied throughout the entire Mazda lineup.

Mazda models are very recognizable due to the design and thought process that is carried out in the new lineup. Just like every person has a story, every car does too and Mazda showcases that.

If you’re interested in checking out the latest Mazda cars, SUVs, and crossovers, come visit us at Steet Ponte Mazda today.

2016 Mazda MX-5 Launch Edition

Mazda gave the public eye a look at its new and improved roadster at the New York Auto Show a few weeks ago, and its popularity is higher than ever. The automaker also announced that the MX-5 Launch Edition would be limited to 1,000 units in the United States. To preorder, check out the official preorder site.

2016 Mazda MX-5 Launch EditionThe MX-5 Launch Edition comes as the first new generation roadster. The special edition is expected to sell out within an hour. Last year’s 2015 MX-5 25th Anniversary Edition sold out in 10 minutes flat. All Launch Edition models will be exclusively Soul Red with a Sport Tan leather interior.

“Along with the privilege of exclusivity and being among the first 1,000 to take delivery, owners will be able to enjoy our latest entertainment, safety and luxury technologies — many of which are unique among sports cars,’’ said Jim O’Sullivan, president and CEO of Mazda North American Operations.

For those of you interested in getting one of these limited edition models, you’ll want to check out the official site, complete with countdown to when preordering begins. Preregister now so you can return once the model is officially on sale. You’ll need a $500 deposit and the full price will be announced later.

Mazda Connect Infotainment System Scores With Digital Trend

Mazda’s proprietary infotainment system is called Mazda Connect. Digital Trends may not have liked the name, but in their recent review of Connect, they certainly appreciated quite a bit about the system.

Mazda Connect Infotainment SystemMazda succeeded by taking risks. Most notably, Mazda chose to forgo a touchscreen. While at first this may seem backwards, this move has a purpose: safety and ease of use. Touchscreens, no matter how long we use them, still demand visual interaction. By employing a command-wheel, Mazda introduces quite a bit more intuition into the game. A more intuitive system is a less distracting system.

Engineers also had safety in mind when they placed the display screen. “By placing the screen both high on the dash, and at an optimal distance from the driver, the refocusing time is minimized, making it much easier to glance back and forth from screen to road.”

Overall, Digital Trends found the Mazda Connect infotainment system to be highly favorable, noting its high-quality components and intuitive interface. Mazda’s infotainment system is “luxury quality technology at a family car price.”

Car Brand Report Card Earns Mazda Second Place among Automakers

Often, we view vehicles as either having exhilarating performance but lacking reliability, or as reliable models that are boring to drive. Consumer Reports’ annual Car Brand Report Card proves that it is indeed possible to unite performance and reliability. As a matter of fact, Mazda’s report card landed the automaker in second place on the 2015 list.

Vehicles are ranked based on both their road-test scores and their projected reliability. The road-test score is achieved through evaluating factors such as fuel-efficiency, driving and handling, and refinement.

Car Brand Report Card - Mazda3The Mazda brand was recognized overall, and the Mazda3, Mazda6, and CX-5 were distinguished as standout models specifically recommended by the publication.

“SKYACTIV Technology sets Mazda apart, with strong, lightweight and efficient engineering that instills excellent fuel economy and standout handling in everyone of our new-generation vehicles,” said Jim O’Sullivan, president and CEO of Mazda North American Operations. “Our innovation prowess allows us to keep pushing boundaries with our dramatic KODO — Soul of Motion designs and first-class technology and features, and we’re proud to be recognized for our efforts.”

Visit us at Steet Ponte Mazda today to learn more about Mazda’s lineup of vehicles that find a way to seamlessly combine performance and reliability.